Audio ads connect with your audience while they drive, cook, commute, and work out — moments no display or video ad can touch.
Start Your First Audio Campaign →Whether you're a small shop, a freelancer, or a growing brand — audio gives you an unfair advantage.
Unlike video or display, audio plays in the background. Listeners aren't sitting at a skip button — they're busy living their lives. Your message gets heard.
Sound creates strong emotional anchors. Jingles and spoken messages are recalled up to 2x more than banner ads because they engage the auditory memory system.
Audio CPMs start at ₹3–₹5 in India — a fraction of video (₹15+) or performance display ads. You get maximum reach for minimum spend.
Target by state, city, or pincode. Reach people in your neighbourhood, not just your country. Perfect for local businesses that need local customers.
Commuting, driving, exercising, cooking — these are the hours when your audience is completely unreachable by digital display. Audio fills that gap.
You don't need a studio or an agency. ShoutL's AI generates professional-quality audio ads in minutes — just describe your business and we do the rest.
See how audio stacks up against the formats you're probably already using.
| Format | Avg Skip Rate | Avg CPM (India) | Brand Recall | Screen Required | Reaches Busy Moments |
|---|---|---|---|---|---|
| 🎧 Audio Ads | ~11% | ₹3–₹5 | High | No | Yes ✓ |
| 📺 Video Ads | ~65% | ₹15–₹25 | Medium | Yes | No ✗ |
| 🖼️ Display Ads | ~85%+ ignored | ₹5–₹12 | Low | Yes | No ✗ |
These are the hours your audience spends doing things — not staring at a screen.
Captive audience, eyes on the road, ears wide open
Daily listeners on trains, buses, and metros
High energy, high recall — pumped up and attentive
Relaxed, at home, in a receptive mood
Fresh mind, low distraction — perfect for brand messages
These are moments display and video ads completely miss — but audio doesn't.
ShoutL Ads places your audio campaigns across India's most popular streaming platforms.
Start your first audio campaign in minutes — no studio, no agency, no credit card required.
Start Advertising Free → Join 1,000+ businesses already advertising smarter